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Local SEOGoogle seems to have removed all reviews from its local packs. Other than before, the local search results appear without the familiar stars beside them - at least on google.com. However, other Google versions - e.g. google.de - still show the reviews.

Local searches on google.com latterly appear without reviews. The search results, which are presented usually in so-called local packs, come without the familiar rating stars. This is clearly visible in the following screenshot taken yesterday evening:

Google local pack without reviews

 

However, if you conduct a search with local relevance in google.de, the stars still appear:

Google local pack with reviews

 

If the stars are dropped out due to a test, or if this change will be rolled out globally isn't clear yet. The fact that it's easily reproducible on google.com argues for the latter. This, of course, would be a pity, because reviews serve well as a first time orientation - especially for local search results.

 

Cover image © sdp_creations - Fotolia.com

 


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 References

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